The internet continues to grow on a daily basis at a relentless pace and it’s fare to say this is because of and impacting on search marketing as a marketing channel.
Posts Tagged ‘Internet Marketing’
23 Feb
2am’s email marketing designs are praised
2am’s email marketing template for umi Hotels was today praised on the Beautiul Email Newsletters, one of the premier web resources for email marketing providers.
17 Feb
How to make Google crawl your website more often
It may seem crazy, however it’s fair to say that not every website out there is a blog, or has content that is updated frequently. In fact many business websites are relatively static and only change when a new product or service is added to the companies portfolio, or when the site is completely overhauled to bring it in line with new company branding.
The problem with this kind of website is that Google starts to realise that you’ve not been updating it and therefore starts to think that you don’t think your website is as important as another website that is being updated regularly for similar keywords. Specifically, the type of websites that get updated regularly tend to be blog sites – so your static business website gets usurped by opinion lead blog sites. This can also mean that Google Bot returns less often to your site, so even if you’ve made changes they don’t get reflected in the index.
(more…)
11 Jan
Web Analytics: Statistical Process Control Implementation (Key Concepts)
Most people have never heard of statistical process control (SPC). SPC is a problem detecting process that is used with any measurable process.
OK – that’s the heavy bit, want to know how you can use it to help you SEO, PPC and other forms of internet marketing?