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Archive for the ‘web analytics’ Category

27 Apr

What is bounce rate?


Bounce Rate is a metric used in web analytics packages, essentially it lets you know how a person has interacted with the page, if they’ve bounced that means they’ve not liked what they’ve seen and left the page.


2 Mar

How to Monitor and Target Social Media Sites


Social media has always been a bit of a pain to monitor, however it’s getting increasingly more measurable as a web medium.


11 Jan

Web Analytics: Statistical Process Control Implementation (Key Concepts)


Most people have never heard of statistical process control (SPC). SPC is a problem detecting process that is used with any measurable process.

OK – that’s the heavy bit, want to know how you can use it to help you SEO, PPC and other forms of internet marketing?


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