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Archive for the ‘Pay Per Click’ Category

13 Oct

Interflora sues Marks and Spencer over Trademark Breach with Google AdWords

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In December 2008 Interflora issued a lawsuit against one of the UK’s biggest brands, namely Marks and Spencer. The court case is centred around breach of trademark.

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21 Apr

Which is better Pay Per Click or Search Engine Optimisation?

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You know, this is a question I get asked a lot, “which is better pay per click or SEO?” They are both a form of search marketing, they are both integral to most serious Internet marketing strategies and they both have their own unique merits and pitfalls.

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