the latest from 2am Media

Archive for April, 2010

28 Apr

Channel 4 and Bing join forces for Ad Campaign

BY

Yesterday Channel 4 ran an innovative advertising campaign for Bing.

(more…)

27 Apr

What is bounce rate?

BY

Bounce Rate is a metric used in web analytics packages, essentially it lets you know how a person has interacted with the page, if they’ve bounced that means they’ve not liked what they’ve seen and left the page.

(more…)

26 Apr

Research Orientated Website Design

BY

What’s the first thing you should consider when your thinking about a new web design?

(more…)

22 Apr

Google to start charging for Maps

BY

I’ve had a rant about Google Maps before, especially the Google Local Business Centre element.

I’ve said a few times that Google has to improve the service and that they’ll need to make it make some money to put the investment they need to in, in order to improve the software.

(more…)

21 Apr

Which is better Pay Per Click or Search Engine Optimisation?

BY

You know, this is a question I get asked a lot, “which is better pay per click or SEO?” They are both a form of search marketing, they are both integral to most serious Internet marketing strategies and they both have their own unique merits and pitfalls.

(more…)

Like what you see?

If you've got a web design or internet marketing project in mind and you think we're the team for you, pop in for a coffee and a chat...

Get in touch →