Coronation Candy Brand, Website & Packaging

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Coronation Candy Brand, Website & Packaging

Coronation Candy is one of Europe’s leading producers of confectionery and rock products, based in the home of good old fashioned Blackpool rock. With 90 years’ experience manufacturing bespoke candy, they wanted to celebrate their past while looking forward to the future with a new brand, website and packaging designs.

Sweeter Than Sweet

We began with the company’s logo, which we updated from a rather busy, old fashioned design, to something a little more fun, whimsical and Wonka-esque. And we couldn’t pass up the chance to do a Halloween-themed logo as well to celebrate the most popular time of year for sweet teeth everywhere.

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We carried this sense of fun and vibrancy over to the website and packaging as well. We wanted the company’s personality to speak volumes, so we dedicated much of the site to Coronation Candy’s rich history and personalised products. When it came to packaging, we wanted each item to have its own identity while clearly being part of the wider brand.

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